Summary

Senior Product Designer with six years of experience in the financial and restaurant tech industries, specializing in bridging consumer-facing products with behavioral insights. Proven success in leading design initiatives that increased sales by 12% and increasing customer satisfaction rating by 16% Led the design and development of new product launches, developed comprehensive design systems and guidelines, and crafted intuitive visual languages across iOS, Android, and web platforms to align with business goals.

Work experience

Senior Product Designer SpotOn | May 2022 – August 2024

 • Led redesign of Back Office restaurant management system, increasing our customer satisfaction for the product by 7%.

• Strategized and implemented an improved information architecture of Back Office management system resulting in a 4% reduction in weekly support calls.

• Developed a new feature that saved each support agent over an hour per week, significantly increasing work flow efficiency.

Junior UI UX Designer Urban FT | Nov 2018 - Present

• Strategized and executed an independent project redesigning a mobile banking app increasing the customer satisfaction rating by 8.5% while also improving the onboarding rate by 20%.

• Managed the redesign of various back-end portals incorporating visual language and enhanced usability to improve responsive design effectively increasing sales by 18%.

• Developed a comprehensive design system, including component libraries, use cases, guidelines, and style guides to standardize the design process.

• Ensured product accessibility by conducting thorough checks for compliance with WCAG 2.0 standards.

• Execute all visual design stages from concept to final hand-off and engineering.

• Created interactive, clickable prototypes for client presentations and feedback.

• Designed and integrated robust visual language across multiple platforms (iOS, Android, Web).

• Honored with the 2020 Customer Advocate Award for biggest client impact.

UI UX Design Intern Urban FT | Aug 2018 - Oct 2018                                                                                                    

• Created custom icons and illustrations for component library.

• Collaborated with the marketing team to enhance and refine logos and brand management for clients.

• Performed and analyzed research to discern demographics and personas.

Education

Coding Development Bootcamp Rutgers University | Nov 2017 - Mar 2018

Bachelors of Arts, Graphic Design Binghamton University | Sept 2013 - May 2017